We have helped our clients around the world increase their Revenues and Profits by significantly improving their sales and marketing effectiveness, even in times of high change or other adversities, such as tough economic times.

(see Reference Quotes from our Customers).

Click on diagram to Enlarge

Whole Company
q Sales & Marketing Health Check
q SOS Our Sales Operating System Solution
q CULTURE Change Program
q PERFORM Performance Management System

Strategic & Tactical Marketing
q Facilitation of Strategic Plans
q Market Driven Company Goaling
q Compensation Planning Process
q Company Sales/Marketing Plan
q Facilitation of Product Plans

Sales Force
q Sales Management Health Check
q Integrated Sales & Sales Management Process,
implemented via:
q Sales Management Workshops
q Sales Workshops
q PERFORMAX System & eTools
- Plans for Sales Mgrs & Sales
- Ideal Person Profiles, PSCs
- Funnel & Forecasting System
- Sales Operations Reviews, SOPs
- Win/Loss Reviews
- Large Opportunity Plans, WTBDs
q Key Account/Partner Plans, KAPs

Suites of Training Workshops:
- For Sales Managers Only 2.0
- For Sales Managers Only 2.0 University
- For Technical Managers Only
- For Sales Professionals Only 2.0
- For Sales Support Only

q Our core competency of Sales & Marketing Management (versus Sales Skills alone).

q Proven Consulting Methodologies, Processes, Tools, Tactical Systems and Training translated into meaningful Customer Solutions by our experienced Consultants.

q Our Consultants have all been VP Sales or VP Marketing or CEOs who share our simple, pragmatic philosophies, based on their own previous successes as Line Managers, often in the face of severe adversity.

q PERFORMAX SOS (Sales Operating System) with a proven Implementation Methodology, which can use:

• Our own Excel/Access based Sales Performance Improvement System
• An Online CRM via our Partner,
• Most popular online CRMs.

q Every person in a company must deliver their individual contribution to their Company's Results [Personal Accountability].

q You cannot manage Results; you can only manage the activities and things that will get your Results!!! [Process versus Results Management].

q To get your Results, you must focus on those things that contribute to your Results and which lie within your Control [Focus on Controllables].

q Management must be simple and pragmatic to be effective...
Keep it simple or else it won't work [KISS].

q The above must be based upon a strong set of Values that include:
- The Courage to face and deal with Reality and Tough Issues
- Honest and Ethical behavior at all times
- Respect for the Individual.

These were based on Peter's experience as a Sales Manager and VP Sales, where he was instrumental in turning around 3 disaster situations, as a result of which he concluded, "There is no such thing as a sales problem; only sales management problems."

	Peter's Profile

From these early days, PERFORMAX has evolved into a non traditional* firm of Sales & Marketing Consultants specializing in change management for Sales and Marketing Organizations who need to change to address the rapid changes in their markets, their customer sets, their product cycles, and the resulting selling models. Our well developed SOS (Sales Operating System) provides a proven vehicle to implement and sustain the changes needed.

.....most of whom were former Customers!

Mike Cox was a former customer of PERFORMAX who recognized how the power of PERFORMAX Programs could help him as a VP Sales of a software company. He is based in Waterloo, Ontario, Canada where he brings another level of experience and professionalism.

Brenda Erickson's career in high tech management includes her role as CEO of SAS Institute in Canada, who was a PERFORMAX Customer. Brenda is based just outside of Washington, DC.

And sorry that he turns up everywhere, but our Founder, Peter Michie is still very active, after helping facilitate some 25+ sales disaster turnarounds.

*We use the term non traditional as most Sales & Marketing Consultants specialize in point solutions (eg: Sales Training, CRMs etc). Although PERFORMAX can deliver point solutions too, based on the VP level experience of our principals, we take the Big Picture View of all the issues that can impact Sales Effectiveness and your Company's Business Plan, and then implement a Program to address the critical items in partnership with our Clients.

Thus our Programs may involve any combination of Strategies, Processes, Tools, Skills, Attitudes & Philosophies, all aimed at increased Success! The improved results from this approach & methodology are a matter of record.